Business Launch
& Structure
Entity, offer, pricing and the first 90 days — set up on purpose, not by accident.
Business & Recovery-Housing Advisory
Expert counsel.
Structured to deliver.
Led by Marvin Caldwell
More than 25 years leading operations, and an operator of recovery housing today. Every engagement follows the same structured process, is priced up front, and closes with a written plan you can act on.
Have an invitation code?Operating experience, applied with discipline
- 25+ YearsLeading operations &
business transformation - OperatorRuns recovery housing
in two markets today - One FeePriced up front,
no hourly billing - Written PlanEvery engagement
closes with one - By ReferralMost clients are
referred to us
Our Practice
Counsel across the whole business. Depth where it matters most.
We work with founders, owners and operators who need an experienced second mind on the decisions that shape the next year — how the business is structured, how the work gets done, and how it grows without breaking.
Recovery housing is our specialty. Operations is our discipline. Most engagements touch both.
Business Launch
Operations
& Systems
Processes, staffing, SOPs and the tools that keep work moving without the owner in every room.
Recovery
Housing
Independent, transitional and sober living: local rules, the housing-versus-treatment line, house standards and intake.
Compliance &
Documentation
Policies, agreements and records — the paper trail partners and funders expect to see.
Growth, Funding
& Finance
Unit economics, budgets and funding readiness for public and private partners.
Leadership &
Customer Experience
The team, the culture and the service standards that let an organization scale.
How an Engagement Runs
The same five steps for every client, so you know what happens, when, and what you'll have at the end.
- Day 0
Reserve
Place your order online. You receive an order number and payment instructions immediately.
- Within 1 business day
Confirm & prepare
We confirm your payment and reach out to set your first meeting. Marvin reviews what you've told us so he arrives prepared.
- First meeting
Assessment
Where you are, where you're going and what's in the way — and how you'll work together from here.
- As needed
Working sessions
As many meetings as the work needs, in person or by video, paced to the problem in front of you.
- Close
Written action plan
Priorities, sequence, owners and the next 90 days — in writing, yours to keep.
The Engagement
One engagement. One fee. A plan at the end.
Initial Consultancy
Personal consulting with Marvin Caldwell
Business & recovery-housing advisory
$5,000
Paid by Zelle or bank wire
Reserve your consultationHave an invitation or referral code? Apply it at checkout.
What's included
- Personal meetings with Marvin — as many as the work needs
- A review of your goals before your first meeting
- Specialists from our team where the work calls for it
- Email between meetings for scheduling and quick questions
- A written action plan at the close
1 business dayTo confirm your payment and reach out to schedule
In personOr by video, whichever suits the work
Yours to keepA written plan with priorities and owners
Includes up to 7 hours of consulting time in total. The number, length and format of meetings are agreed together at your first meeting.
About Marvin Caldwell
The advice comes from someone who runs the work.
Marvin has spent more than 25 years leading operations — building teams, redesigning processes and running the customer side of growing organizations.
He also runs recovery housing in Murrieta and San Diego, California. That combination is the point: enterprise operating discipline, applied by someone who deals with the same leases, residents, referrals and budgets you do.
Every ITSL Blueprint engagement is led by Marvin personally. When a question needs specialist depth — finance, real estate, compliance — a member of our advisory team joins the session.
Marvin Caldwell
Building Organizations That Scale™
Questions
How does payment work?
Checkout creates your order and gives you an order number. You send the payment by Zelle from your own bank's app, with the order number in the memo, and we confirm it within one business day. A bank wire is available if you prefer.
My bank's Zelle limit is lower than the total.
That's common — many banks cap Zelle per day. Send it in two transfers on consecutive days with the same order number in each memo, or choose bank wire at checkout.
Who will I actually work with?
Marvin leads every engagement personally. When a question needs specialist depth, a member of our advisory team joins the session — you'll know who and why before they do.
How many meetings are included?
As many as the work needs, up to seven hours of Marvin's time in total. You'll agree the pace together at your first meeting — a big build might mean a few long working sessions, a focused problem a handful of short ones. If you want to keep going afterwards, a follow-on engagement picks up from your action plan.
Do you guarantee results?
No. We bring structure, operating experience and a written plan. Outcomes depend on your market, your local rules and your execution — and we'll tell you plainly where the risks are.
Bring the hard question. Leave with a plan.
A structured engagement with an operator who has built organizations and runs houses today.